5 More Fitness, a Toronto-based fitness company, wanted to rebrand and expand its reach to new markets, including the corporate landscape, with its new service, 5 More Wellness. We stepped up to the challenge, crafting a comprehensive brand strategy and marketing campaign that delivered exceptional results.
Over a short period of time, we worked closely with 5 More Fitness to create a variety of marketing assets, including a strong logo, impactful photography and videography, an easy-to-use website, and a targeted marketing strategy. We aimed to capture the brand's motivating, edgy, and empowering personality, emphasizing its distinctive offerings such as 5 More Wellness, 1-on-1 Coaching, and community events.
The time constraint was one of the most difficult challenges. We needed to work quickly and efficiently to meet a tight deadline while delivering high-quality results. Our team worked tirelessly to ensure that all aspects of the project were executed flawlessly.
The 5 More Fitness project was a resounding success. The rebranding and marketing efforts led to a significant increase in brand awareness, higher conversion rates, and positive customer feedback. Notably, the project resulted in a contract with GFL Waste Management, a testament to the effectiveness of our strategies. We even had the opportunity to witness a 5 More Wellness session with GFL, and it was truly inspiring to see the positive impact on their employees.
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